Friday, April 26, 2013

*Design Plagiarism Alert*


A serious case of shameful & offensive plagiarism! 

While doing an extensive research and development exercise at our design studio for an upcoming collection we came across images of similar looking wooden clutch bags. For a split second the awful distinction didn't strike us as we were so engrossed & excited about our upcoming collection and thought it would be a previous collection done for some other retail outlet by us.  But a second closer look at the images, and to our astonishment we realized that someone has blatantly copied our designs and concepts. Imagine the amount of resemblance, that we thought it was our clutch bag at first!! Shocked and curious to know who were these people who were trying to shamelessly & fearlessly copy our work, we researched some more and found out that a brand called: AH bags by Ayesha Hussain (from Lahore, Pakistan ) were responsible for this daring unethical offense.

In a state of shock and disgust we are now trying to figure out how to go about this and take severe action, since we are still a young company. I hope our post creates awareness for other young designers in the business and also for people who buy designer products, that supporting plagiarism is a complete no – no and also indulging in the same!

When you copy someone’s work, their language, their style – you are copying a piece of their unique brand identity for which they are known in the market and are out rightly assaulting their years' worth of hard work. It is someone else's sweat and blood. A lot of work, thought and passion has gone into each of our designs and is totally unacceptable when an ignorant designer claims ownership to our intellectual property! In this case it’s a distasteful copy of many of our products! I request all of you to come together and support us against the fight for plagiarism and also spread the news. Any suggestions of how we should tackle this issue are most welcome. 



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